I’m Jessica Yatrofsky, a creative leader, visual artist, and published author with a sharp focus on content strategy, social media marketing, and brand development. My passion is crafting powerful narratives that resonate with communities and amplify brand visibility.
Beyond content creation, I’ve directed and produced impactful video profiles, spearheaded high-profile events at NFTNYC, ETHDenver, and Miami Art Basel, and led innovative campaigns with L2 blockchains like Base and Arbitrum. My strategies make complex Web3 and blockchain concepts accessible and engaging, driving growth and building vibrant communities in the digital landscape.